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$130,240
Total Investment
$65.4K equipment + $64.8K working capital
$21,440
Monthly Burn
Full team + operations (rent = $0)
Month 7
First Profitable Month
Cumulative breakeven: Month 12
$1.10M
5-Year Net Profit
After COGS, OpEx, and 10% tax
5-Year P&L — Three Scenarios
Conservative
Target
Stretch
Year Revenue COGS Gross Profit OpEx EBITDA Tax 10% Net Profit
Year 1 $140,000 $36,000 $104,000 $210,000 -$106,000 $0 -$106,000 Year 2 $321,000 $83,000 $238,000 $223,000 $15,000 $1,500 $13,500 Year 3 $516,000 $133,000 $383,000 $220,000 $163,000 $16,300 $146,700 Year 4 $594,000 $153,000 $441,000 $253,000 $188,000 $18,800 $169,200 Year 5 $654,000 $169,000 $485,000 $286,000 $199,000 $19,900 $179,100 5-Year Total $2,225,000 $574,000 $1,651,000 $1,192,000 $459,000 $56,500 $402,500
Conservative = 55% of target revenue, full costs maintained. Even worst-case: $402K profit, 6× MOIC.
Year Revenue COGS Gross Profit OpEx EBITDA Tax 10% Net Profit
Year 1 $250,000 $65,000 $185,000 $180,480 $4,520 $452 $4,068 Year 2 $584,000 $151,000 $433,000 $318,000 $115,000 $11,500 $103,500 Year 3 $939,000 $243,000 $696,000 $366,000 $330,000 $33,000 $297,000 Year 4 $1,080,000 $280,000 $800,000 $426,000 $374,000 $37,400 $336,600 Year 5 $1,189,000 $308,000 $881,000 $486,000 $395,000 $39,500 $355,500 5-Year Total $4,042,000 $1,047,000 $2,995,000 $1,776,480 $1,218,520 $121,852 $1,096,668
COGS = direct costs per stream (talent, materials, platform fees). OpEx = salaries + utilities + marketing. Tax: Syria 10% corporate rate.
Year Revenue COGS Gross Profit OpEx EBITDA Tax 10% Net Profit
Year 1 $425,000 $110,000 $315,000 $180,480 $134,520 $13,452 $121,068 Year 2 $993,000 $257,000 $736,000 $318,000 $418,000 $41,800 $376,200 Year 3 $1,596,000 $413,000 $1,183,000 $366,000 $817,000 $81,700 $735,300 Year 4 $1,836,000 $476,000 $1,360,000 $426,000 $934,000 $93,400 $840,600 Year 5 $2,021,000 $524,000 $1,497,000 $486,000 $1,011,000 $101,100 $909,900 5-Year Total $6,871,000 $1,780,000 $5,091,000 $1,776,480 $3,314,520 $331,452 $2,983,068
Stretch = 170% of target. All streams outperform. Realistic if export clients (localization, agency) ramp faster.
Cash Flow — Quarter by Quarter
M1
M2
M3
M4
M5
M6
M7PROFITABLE
M8
M9
M10
M11BREAKEVEN
M12
Period Revenue Total Costs Cash Flow Cumulative Margin
Q1 Y1 (M1-3) $10,500 $54,520 -$44,020 -$44,020 -419% Q2 Y1 (M4-6) $41,500 $62,320 -$20,820 -$64,840 -50% Q3 Y1 (M7-9) $83,000 $64,320 $18,680 -$46,160 22% Q4 Y1 (M10-12) $115,000 $64,320 $50,680 $4,520 44% Year 1 $250,000 $245,480 $4,520 $4,520 2% H1 Y2 (M13-18) $259,500 $159,000 $100,500 $105,020 39% H2 Y2 (M19-24) $324,500 $159,000 $165,500 $270,520 51% Year 2 $584,000 $318,000 $266,000 $270,520 46% H1 Y3 $438,000 $183,000 $255,000 $525,520 58% H2 Y3 $501,000 $183,000 $318,000 $843,520 63% Year 3 $939,000 $366,000 $573,000 $843,520 61% Year 4 $1,080,000 $426,000 $654,000 $1,497,520 61% Year 5 $1,189,000 $486,000 $703,000 $2,200,520 59% Grand Total $4,042,000 $1,841,480 $2,200,520 $2,200,520 54%
Total Costs = COGS + OpEx combined. Cash Flow = Revenue − Total Costs (before tax). For net profit after COGS, OpEx, and 10% tax, see P&L table above. Peak cash deficit: -$64,840 at Month 6.
Use of Funds — Where the $130,240 Goes
Working capital covers: M1-M3 operating losses ($44,020) + M4-M6 bridge to profitability ($20,820). Recommended 10% CAPEX contingency: $6,540.
Team & Salaries — 7 People, Phased Hiring
Role Monthly Start What They Do
Creative Director (Obai) $9,500 M1 Strategy, creative vision, client relations, P&L ownership Content Producer / Editor $1,500 M1 Video editing, podcast production, post-production Operations Manager $600 M1 Scheduling, daily ops, front desk, client intake Graphic Designer $1,200 M2 Brand design, marketing materials, agency work Community / Esports Manager $1,000 M2 Esports events, gaming lounge, community building Social Media Specialist $800 M3 Content scheduling, platform growth, engagement Localization Lead $2,000 M5 Arabic game localization, QA, publisher relations Full Team Total $16,600/mo — $199,200/year • Y1 phased: $187,400
M1: $11,600/mo (3 hires) → M2: $13,800 (+2) → M3: $14,600 (+1) → M5: $16,600 (full team). Salaries are Damascus-competitive rates.
Monthly Operating Costs — $21,440/mo at Full Run
Category Monthly % of Total Notes
Salaries (7 people) $16,600 77% Full team at M5+ Internet (fiber, dedicated) $500 3% High-speed dedicated line Electricity & HVAC $800 4% 385 m² climate control Software Licenses $600 3% Adobe, Nuendo, Waves, UADx, Plugin Alliance, Unity Cloud & Hosting $300 1% AWS, CDN, storage Marketing & Community $1,500 7% Ads, events, prizes Consumables & Maintenance $400 2% Repairs, supplies Insurance & Legal $300 1% Liability, contracts Contingency (10%) $440 2% Buffer on ops costs Rent (TechTown) $0 0% TechTown provides space Total Monthly Burn $21,440 100%
OpEx Scaling by Year
Category Y1 Y2 Y3 Y4 Y5
Salaries $187,400 $199,200 $222,000 $258,000 $282,000 Operations* $58,080 $118,800 $144,000 $168,000 $204,000 Total OpEx $245,480 $318,000 $366,000 $426,000 $486,000
* Y1→Y2 non-salary ops jumps 104% due to: 12 full months (vs phased Y1), marketing ramp, full software licenses, increased utilities.
Setup Equipment — $65,400 One-Time CAPEX
# Category Cost Key Items
1 Gaming Stations (10 PCs) $15,000 10× Ryzen 5/RTX 4060 + monitors + peripherals 2 Esports & Events $8,000 Streaming PC, 2× 65″ TVs, PA, staging 3 Furniture & Interior $7,000 Desks, 20 chairs, reception, storage 4 Video Production $6,000 Sony A7C II + ZV-E10 II, 3 lenses, lighting, gimbal* 5 Green Screen & Acoustics $5,500 Motorized screen, acoustic panels, bass traps 6 Podcast Studio $5,000 2× SM7dB, RODECaster Pro II, monitors, treatment** 7 Editing Workstation $4,500 Mac Studio / PC, NAS storage, color monitor 8 VR Equipment $4,000 4× Meta Quest 3, VR-ready PC, accessories 9 Networking & Infra $3,500 Managed switches, APs, Cat6a cabling 10 Video Switching $2,500 ATEM Mini Extreme, NDI encoders, monitors 11 Power & UPS $2,400 UPS units, surge protection, PDUs 12 Branding & Signage $2,000 LED signs, wall graphics, wayfinding Total CAPEX $65,400 All equipment owned by MediaVerse (SS Media Productions)
* Video actual: $6,750 — remaining $750 from M3-M4 operating budget. ** Podcast actual: $3,832 — $1,168 surplus to contingency reserve. Annual depreciation: $12,870/yr (saves ~$1,287/yr in tax).
Profit Split — 80 / 20
80%
TechTown
$877,000
5-year net profit share*
20%
Obai / SS Media
$219,000
5-year net profit share*
*Rounded to nearest $1,000. Exact: $877,334 / $219,334 from $1,096,668 total net profit.
Split Basis
Net Profit After All Costs
Revenue − COGS − OpEx − Tax = Net → split 80/20
Agreement Type
Revenue-Share Contract
Under Syrian commercial law, convertible to JV
Equipment Ownership
MediaVerse Owns CAPEX
$65,400 setup = SS Media Productions property
IP Ownership
Joint — By Category
Content/tools = MediaVerse. Space/brand = TechTown
TechTown Contributes
385 m² Rent-Free Space
Imputed value: $23K-$37K/year ($115K-$185K over 5yr)
TechTown ROI
~$150K space → $877K return
5.8× return on imputed space contribution
Risks & Mitigations
Syria's evolving political landscape creates uncertainty.
Mitigation: USD contracts, diversified B2B clients outside Syria, EO 14312 sanctions relief opening opportunities.
SYP fluctuations could erode local-revenue margins.
Mitigation: USD-denominated contracts. Monthly FX adjustment clause. 70%+ revenue from export-grade services.
Founder operates all streams — single point of failure early on.
Mitigation: SOPs documented by M3. Cross-trained team by M6. Ops Manager hired M1 as backup.
Competition (Damascus Gate)
Other creative spaces could replicate the model.
Mitigation: 18-month head start + lock-in with 19+ TechTown tenants. 6 simultaneous streams hard to replicate.
60% electricity tariff hike (2024) and unreliable power.
Mitigation: TechTown generator + UPS. Energy budgeted at post-hike rates. Off-peak GPU scheduling.
Damascus may adopt slower than projected.
Mitigation: Conservative scenario still yields $403K profit. B2B retainers provide baseline revenue.
Finding skilled gaming/content pros in Damascus.
Mitigation: Training pipeline + university partnerships. Damascus salaries 20-40% below regional hubs.
Limited international transfer infrastructure.
Mitigation: Multiple payment channels. 3-month USD cash reserves maintained at all times.
Bottom Line
You invest
$65,400
equipment (one-time)
→
You make
$877,000
TechTown's 80% share (5yr)
→
Return
13×
on your $65.4K
Rent contribution value: $115K–$185K over 5 years • 5.8× return on space alone
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